When the rest of the fashion industry has been overtaken by mass-production, corporations, and e-commerce, why do small-business bridal boutiques continue to be the overwhelmingly preferred way to shop for a bridal gown? Oh boy…Have we got a story for you. If you’re...

Dress shopping is an emotional experience for every bride. Excitement, joy, anticipation…and almost always: a little bit of nerves. For plus-size brides, even the most confident and proud brides-to-be get the jitters when it comes to the gown shopping process.  Every...

Today, we celebrate 70 years of our beloved founder and owner, Elodia Perches Adamson.  She’s spent the last 40 of those years bringing light and love to the community of El Paso by delivering fashion from around the world and founding Bridal Novias, (the city’s...

Deciding a venue is one of the very first things engaged couples will encounter during their wedding planning journey. Once they’ve decided where they’re going to tie the knot, brides turn their attention to what’s typically the most exciting item on the checklist:...

Last week, the “Pop Princess” tied the knot with her prince, Sam Asghari, with a dreamy at-home wedding alongside 60 of the nearest and dearest friends and family. The wedding, though intimate, was nothing short of a fairytale… Horse-drawn carriage, rose adorned...

Hello, JUNE! We are excited as ever to ring in a brand new month with all of you at Bridal Novias. This month is a little extra exciting as we introduce our very first Featured Designer of the Month! Each month, through exclusive industry interviews and special...